Email Open Rate (%)
Average email engagement from this lead
Link Clicks
Recent clicks on emails, offers, or follow-up links
Key Page Visits
Visits to sales, pricing, or scheduling pages
Days Since Last Activity
How long since the lead last engaged
Estimated lead quality score
00.0
ENTER LEAD DATA
Higher scores suggest stronger buying intent. Lower scores suggest the lead may need nurturing or automated follow-up before direct sales outreach.
How This Estimate Works
This calculator combines engagement signals like opens, clicks, and page visits, then reduces the score as inactivity increases. It is designed to help teams prioritize warmer leads first.